Synaptic AP Announces Enhancements to Its Smart Forms and Mobile Workforce Enablement Application

New features augment sales and service teams’ performance in new ways

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Annapolis, MD (October 30, 2017) − Synaptic AP, a global leader in cloud-based enterprise applications, announced a series of significant enhancements to its YourekaTM application at Dreamforce 2017.

Built on the Salesforce Platform, the Youreka application drives revenue via smart field enablement, guided sales and service, and dynamic forms and assessments. Leveraging Salesforce Einstein, Youreka now incorporates features such as image recognition and sentiment analysis to reduce human error and improve customer experiences.

“We are excited to show how Youreka augments the sales and service experience through our ‘next best action’ functionality − a feature in which Youreka prompts users to ask specific questions or take certain actions based on the flow of their interaction,” said Tom Boosinger, CEO of Synaptic AP.”  Whether you have resources sitting in a call center or on the road, or you are managing web-based self-service portals, we’re all trying to create more engaging, personalized experiences – and tools like Youreka that are built on the Salesforce Platform are going to be critical in accelerating and operationalizing new paradigms of execution.” 

Since its launch last October, Youreka has been adopted by some of the world’s biggest brand names. Sales and service teams in the consumer packaged goods, retail, healthcare, government, manufacturing, energy, and financial services industries are using the application to augment their performance at a rapid pace.

“Youreka is essentially a smart augmentation tool that helps organizations improve performance in real time when they are engaging with clients, patients, and constituents,” said Boosinger. “To date, it drives results almost immediately. From what we’ve seen, companies are hungry for this kind of rapidly deployable technology. And now we’re raising the bar even higher.”


Exhibiting and Speaking at Dreamforce 2017
Synaptic AP is exhibiting at Dreamforce 2017, the most inspiring technology event of the year and the world’s largest gathering of Trailblazers, at booth #115 and booth #1842. Its team will showcase Youreka’s branching logic, AI functionality, reporting, and mobile capabilities − features that boost the performance of sales and service reps.

In addition, Synaptic AP will be speaking on how to expand your JavaScript toolbox at the following time:

Session: Extending Your JavaScript Toolbox
Speaker: Drew Fattlar, Web Developer, Synaptic AP
Date and Time: Thursday, November 9; 9:45 a.m. – 10:05 a.m.
Location: Moscone West, Developer Theater 

Abstract: We increasingly rely on JavaScript front-ends to drive our User Interfaces. Join us as we quickly implement Webpack, a new tool that accelerates JavaScript development. Along the way, we’ll discover tips that help show us how to skip server compiles, use one line commands to build static resources, and improve the developer experience.

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About Synaptic AP
Synaptic AP is a global Salesforce implementation and ISV partner based in the Washington, DC Metro Area. A two-time Inc. 5000 honoree, they are the creators of Youreka™ and Synapse, Salesforce-native applications featured on AppExchange. Synaptic AP has developed and deployed cloud-based enterprise applications on the Salesforce.com® Platform for clients in the health and life sciences, consumer goods, retail, media and communications, manufacturing, energy, financial services, and other industries.

 

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